Google, Technology

Pay-per-click advertising getting interesting

<![CDATA[A quick search on Technorati for “ppc” reveals lots of cool information I didn’t know about.

MSN, Ask Jeeves and Yahoo! have all either recently released a competitor to Google Adsense or about to and Google are about to considerably change their keyword state algorithm. You will soon be able to keep badly performing keywords active by simply bidding higher (meaning if you “pay” $50.00 per click you can rank number one – even if you get no clicks).

The only thing left to wonder is if the competitors will offer a Google Adwords type program to web publishers too.

The Marketing Microscope
Search engine optimization and Online marketing

adsense, adwords, ppc, google, msn, seo, ads]]>

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